In the Xihong Zoo office, all management staff of the zoo were present.
"New Year's Day is only two days away, and the park will welcome a peak in visitor traffic. Everyone needs to be prepared in advance."
"Also, considering the park's personnel limitations, I plan to organize a New Year's Day event. I wonder if you have any good ideas."
As he spoke, Yang Lin casually picked up his thermal mug and took a sip.
The people in the office started discussing his suggestion.
Before long, various proposals were put forward.
"Director, I think we can use this opportunity to have a sales promotion. After all, the park is already at full capacity, and offline events are not very feasible."
"Right, right, sales promotions are very profitable now. Our zoo animals are all celebrities, and their ability to drive sales must be stronger than those human celebrities."
Hearing this proposal, Yang Lin's eyes immediately lit up.
"Oh, how could I not have thought of sales promotions."
But after just two seconds of excitement, he shook his head.
"Not appropriate, not appropriate. We are a zoo and don't have any comparable products. We can't sell wine, and it's not suitable for animals to sell wine."
"Director, we can sell New Year's goods. It's almost the New Year, like pork, beef, and lamb. Let two animals do mukbang."
"This is good. Note it down, and we'll contact the merchants later."
"Sell sugarcane, a specialty of our Guangxi region. I think we can have Tuan Tuan live-stream herself eating sugarcane. She can eat a ton a day."
"Let's sell Luosifen, we're quite close to the production area."
As everyone chimed in, Yang Lin nodded repeatedly.
At this moment, Chen Kexin, who had been playing with her phone, suddenly spoke up.
"Why don't we just have a New Year's Eve party? Get some big sponsors, and there won't be any after-sales issues."
"Why insist on sales promotions? What if the product quality is problematic?"
As soon as she finished speaking, the conference room fell silent, and even Yang Lin looked over.
"New Year's Eve party?"
"This is a good idea. Tell me how to do it."
Hearing Yang Lin's question, Chen Kexin, who had just spoken casually, became serious.
"Isn't this simple? We can start with a grand animal chorus, followed by performances by different animals. Like acrobatics, skits, crosstalk... forget crosstalk. Anyway, we can showcase all the animals' unique skills."
"In addition, we can arrange an online simulcast, collect gifts, and have lucky draws."
"Also, I think the party can be held at night, and we can sell tickets separately."
As Chen Kexin explained her general idea, Yang Lin's eyes became brighter and brighter.
"Very good, I think the New Year's Eve party idea is excellent."
"It's decided then. Of course, this event might involve overtime."
"But you don't have to worry. In addition to triple overtime pay, you will receive 24 months' salary at the end of the year. Starting from January next year, everyone's salary will increase by 1000 yuan on top of their original base."
As Yang Lin uttered his last sentence, the conference room was immediately filled with warm applause.
It was clear that what workers were always concerned about was not overtime itself, but overtime without overtime pay.
As the specific activities were finalized, various departments of Xihong Zoo became busy.
The most leisurely department was surprisingly the Business Cooperation Department, which was responsible for attracting sponsors.
Because as soon as Xihong Zoo announced that it would hold its first New Year's Eve party, a large number of advertisers proactively contacted them.
In addition to these advertisers, netizens also exploded.
Especially in the comment section of Xihong Zoo's official account.
"Director Yang is going cross-industry again? He just set up a zoo, and now he's going to host a New Year's Eve party."
"Talent! Who came up with this? But New Year's Day is only two days away. Is it too late to release the news now?"
"Exactly, New Year's Eve parties are the highlight for those star-rated satellite TVs. Xihong Zoo shouldn't join the fun."
"Indeed, this year's New Year's Eve parties from various satellite TVs are like a battle of gods, each with a more extravagant lineup than the last."
"Hunan Satellite TV's lineup is very strong."
"Heh, I'm rooting for Jiangnan Satellite TV this time."
"Forget it, what's the difference between major satellite TVs' New Year's Eve parties and the Spring Festival Gala now? Besides comparing celebrity lineups, what else is there to watch? I choose Xihong Zoo."
"What's so interesting about a party with only animals?"
"Exactly, can animals sing, dance, or rap?"
"OMG, Xihong Zoo has opened ticket sales for the New Year's Eve party. Hurry and grab them!"
An hour after Xihong Zoo announced that it would host a New Year's Eve party, the ticket purchase channel for the party appeared on the official website of Xihong Zoo.
However, it only took less than 5 minutes after the ticket purchase channel was released for it to display "Sold Out."
"Are you all newbies? 10,000 tickets sold out in 5 minutes."
"Didn't you say it wouldn't be interesting with only animals?"
"Yeah, you were all saying you wouldn't watch just now, so why are you all rushing to buy tickets now?"
"You guys are buying tickets for 298 yuan without batting an eye."
As netizens who failed to get on-site tickets complained, Xihong Zoo released more good news.
The Xihong Zoo New Year's Eve party would be undertaken by Ningnan Satellite TV and would be broadcast on television. Simultaneously, the official Douyin account of Xihong Zoo would also livestream it.
Upon seeing this news, netizens who were disappointed at not getting on-site tickets immediately became excited again.
However, Ningnan Satellite TV was clearly more excited than them at this moment.
As a provincial capital television station that wasn't even considered a star-rated satellite TV, Ningnan Satellite TV simply didn't have the resources to host a New Year's Eve party.
After seeing the news that Xihong Zoo was going to host a New Year's Eve party, they contacted Yang Lin with a "try our luck" attitude.
But they never expected that Yang Lin would actually agree.
He handed over the rights to undertake and broadcast the party to them.
As a result, Ningnan Television's attention directly rose to the level of a domestic first-tier satellite TV.
It was possible that the ratings on New Year's Eve might even surpass those of first-tier satellite TVs.
For this reason, the director of Ningnan Television, along with the backbone of the TV station, found Yang Lin that day and actively discussed the specific content of the party with him.
At eight o'clock that evening, a preliminary program list jointly drafted by Yang Lin and Ningnan Television was exposed on the official website of Xihong Zoo.
With the appearance of the program list, the heat of Xihong Zoo's New Year's Eve party instantly surpassed that of the New Year's Eve parties of first-tier star-rated satellite TVs.