Chapter 287 *Hero* is Scheduled

Central Television acted swiftly.

After the recording, they immediately edited the footage in preparation for pre-release promotion.

Once everything was ready, a week after the recording, Lu Xuan's exclusive interview was officially broadcast after the *Xinwen Lianbo* news program!

The clout was maxed out!

Lu Xuan was initially only famous in the entertainment circle, but once this range was expanded to the whole country, his name wasn't so recognizable anymore.

After all, not everyone would bother to find out who sang a particular song.

But this interview after the *Xinwen Lianbo* was a whole different story.

The exposure here was nationwide, which was why Lu Xuan’s *Zombie Taoist* promoting traditional culture earned him such an opportunity.

Some people who didn't know Lu Xuan gained a preliminary understanding of the handsome young man on TV through this program.

"This young man is really a Renaissance man. I didn't know those works were his before. Now I know, I'll have to pay more attention to him in the future."

"This guy has been on Central Television twice already, right? He's really valued!"

"That just shows that this young man has substance. Otherwise, why would he have so many resources?"

Lu Xuan's influence was further fermented by this interview, and his talent was recognized by the public.

After all, this was personally certified by CCTV, which was enough to convince others.

On the internet, Lu Xuan's interview received high praise.

Whether they were Lu Xuan's fans or unfamiliar netizens, they were all impressed by Lu Xuan's confidence and recognized his belief in creating an entertainment industry that prioritized content.

Some netizens even called Lu Xuan the Medicine God of the domestic entertainment industry!

This title was immediately recognized by others upon its introduction.

Because what Lu Xuan had done was indeed promoting the development of the entertainment industry, he was here to save the domestic entertainment industry!

After some previously indifferent netizens discovered this argument and examined it, they also became fans of Lu Xuan.

Faced with the heated discussions on the internet, Lu Xuan appeared very calm.

Even though his number of fans increased by as much as 500,000 in a short period of time, he remained unmoved.

He was now focused on polishing the post-production of *Hero*.

After advertising *Hero* on the program, he felt that time was a bit tight.

Although he was very satisfied with the filming process of *Hero*, he also encountered a lot of troubles in the post-editing.

The most difficult part was that the quality of the shots was too good, but the length of the film was limited, and the focus of the story was limited, so there was no way to show the original appearance.

Every cut was made with caution, trying not to waste the crew's hard work.

In such stumbling editing, *Hero* was finally finished!

For more than a month, Lu Xuan had been in the company's post-production department. When he came outside, he felt like he was seeing the light of day again.

But the effect of this effort was also amazing!

In Lu Xuan's view, the quality of *Hero* had reached a perfect state.

Now he just had to put it on the market to test whether the film he had carefully polished was really that good.

While Lu Xuan was submitting the film for review, he contacted the main creative team and began to prepare for the release promotion.

On the internet, *Hero* had already gained a lot of popularity from Lu Xuan's unintentional mentions.

According to Weibo's official statistics, at least nearly a million people were looking forward to the release of this film.

It should be known that this was the result of Lu Xuan not promoting it!

If he invested in promotion, Lu Xuan was confident that he could multiply this data several times in a short period of time!

A few days later, *Hero*'s review was approved.

The final release time was finally scheduled for the May Day Golden Week.

Lu Xuan, who had been prepared for a long time, immediately called Aunt Liu.

"Now we can promote *Hero* on all platforms. Use all the resources that our company can use on *Hero*. I will bring people to hold a premiere later."

Aunt Liu said with some doubt, "Why are you holding a premiere for this movie? I feel that the quality is so good that it is not necessary."

"It's better to keep the anticipation high, and then after the movie is released, you can bring people to promote it."

Lu Xuan shook his head.

"No, my expectations for *Hero* are not just for a successful commercial film."

"I want as many viewers as possible to go to the cinema to appreciate this film!"

"So the premiere must be held!"

"And the competition in the May Day Golden Week is also a bit fierce, I also want to give the theaters some confidence!"

"Spend the money, I want to make a splash across the country!"

Under Lu Xuan's arrangement, the company was preparing for the promotion of *Hero*.

The prepared trailer was released as soon as possible, and at the same time, the posters were printed on the advertising boards of subway stations and public stations in major cities.

Even the advertisements on some video websites were all for *Hero*!

At Lu Xuan's expense, the promotional posters for this film almost occupied every aspect of people's lives!

Everyone knew that *Hero*, directed by Lu Xuan, would be released during the May Day Golden Week!

At the same time, several veteran actors simultaneously forwarded the official Weibo of *Hero*.

Chen Daoming: Welcome everyone to watch *Hero* in the cinema. This film should be the most shocking film I have ever felt in China!

Li Jie: Director Lu gave me a lot of guidance when filming the movie. Everyone can look forward to my performance in the movie!

Liang Chaowei: This movie is definitely worth the price, if it's not worth it, DM me on Weibo!

Su Yao: This movie took six months. Under the careful polishing of Director Lu, it will finally meet you!

Not only the main actors of the film forwarded this Weibo, but Lu Xuan's friends also promoted *Hero*.

In this case, everyone was very curious about what kind of performance *Hero* would have.

The popularity on the internet was pushed up, and Lu Xuan announced at the first time that he would lead the main creative team to hold premieres in major cities.

The places to attend the premiere will be distributed on Weibo in the form of a lottery.

Almost at the same time as the places were put up, hundreds of places were snapped up.

And Lu Xuan also started the promotion tour of major cities with his team.

This made the popularity of *Hero* reach a height that other films could hardly reach.

Even some films that were originally scheduled to be released on May Day silently withdrew from the May Day schedule after seeing the promotional methods of *Hero*.

The incident of *Zombie Taoist* monopolizing the box office was still vivid in their minds!

It made them also afraid of losing money directly after their movie was released!

So they simply withdrew from the fight.

"If I can't afford to offend you, can't I hide? Postponed!"