Chapter 221 Promotion

The days before the Lunar New Year were always busy. Zhang Tianxing had not been home for a long time. His father, Zhang Qiang, seeing such a young and promising child, thought for a long time before saying only one sentence.

"Tianxing, you've grown up and can make money now. Your dad is not very educated and doesn't have any great skills. I can only tell you one thing: what people do, heaven sees. We should do things with a clear conscience. I don't expect you to become a billionaire or a high official, I just hope you'll be safe."

Hearing Zhang Qiang's simple and unadorned words, Zhang Tianxing was deeply touched. His father just wanted him to be safe, but he wanted more. Zhang Tianxing wanted not just safety, but for his family to live better.

At the very least, they wouldn't have to worry about money. Zhang Tianxing smiled at his old father.

"Don't worry, Dad. You know your own son, don't you? We do things with integrity."

This was typical self-praise. Zhang Qiang shot Zhang Tianxing a look of exasperation.

"You're different from me. I don't have as many ideas as you do, with your crayfish and canned goods. You're just a student, and now you're a capitalist. I don't know what to say about you."

Zhang Qiang's feelings were conflicted. On one hand, his son's success gave him a lot of face in front of his colleagues. Because of Zhang Tianxing, Zhang Qiang was now getting along swimmingly at the factory.

He had never been so glorious. Not only the team leader, but the manager and factory director would chat with him when they had nothing to do. His son's business had grown so large that Liang Cheng had told him he had over a hundred employees.

This kid, in just one summer, had turned a family workshop into such a scale. Zhang Qiang couldn't figure it out, and he didn't try to.

On the other hand, his son's rise was too sudden. He couldn't sleep soundly every night. As the old saying goes, money that comes easily goes easily.

He didn't understand the business world. He just felt that his son's path had been too smooth, and he was afraid his son would have a big fall.

Zhang Qiang didn't know how to say these words, or how to express them.

Seeing Zhang Qiang's expression, Zhang Tianxing stood up proactively. "Dad, don't worry. Your son has grown up and knows what he's doing. You don't need to worry about the New Year's preparations; leave it all to me."

Considering how much his father worried about his future, Zhang Tianxing could only do more during the holiday to show Zhang Qiang that he had grown up.

Zhang Qiang actually knew his son had grown up, otherwise, his son's business wouldn't have expanded so much.

Now, when people around talked about his son, they all gave him a thumbs-up, saying Zhang Qiang had a good son, and they all wanted to introduce their daughters to Zhang Tianxing.

Zhang Qiang could only smile foolishly and say that the child was independent in his own affairs, and he himself couldn't see his child for ten days to half a month.

Zhang Tianxing prepared the New Year's goods at home and sent holiday greetings to his relatives. After all, relatives only visited each other during festivals. He probably wouldn't be able to return home for years to come, so he visited all his relatives.

He received blessings, along with comments like "Tianxing, your car is nice. After the New Year, I'll have your cousin work with you."

Zhang Tianxing just smiled and nodded. As long as the goods were delivered, that was enough. As for relatives coming to work, Zhang Tianxing had one sentence: the factory had regulations, and they would discuss it later.

Lending money was easy, but Zhang Tianxing had a principle: help those in urgent need, not those who are habitually poor.

...

At the same time, the promotion for the film "King of Comedy" had already begun.

Guo Jiajia adopted a strategy that Zhang Tianxing had told her before she went to Hong Kong.

"For Stephen Chow's film, we'll focus on nostalgia, letting everyone accept the real Stephen Chow, a Stephen Chow who has been down for five years, a Stephen Chow who made 'A Chinese Odyssey' five years ago."

When Guo Jiajia heard Zhang Tianxing's words, she pondered but couldn't figure out how to market it.

She finally understood. Wasn't it nostalgia that made the topic of "A Chinese Odyssey" so popular? All she had to do now was to recreate that scene.

Before this, Guo Jiajia found Stephen Chow and asked him to reshoot some promotional footage for the film.

Stephen Chow was stunned when he heard the request. They had already finished filming; coming back to shoot promotional material at this point was ridiculous.

Besides, clips from the film's highlights would make excellent promotional material.

Didn't people say that Tianxing Investment Company had a good eye?

Why did their actions seem so incomprehensible?

In the end, Guo Jiajia got angry. The investment agreement clearly stated in black and white that the crew was obligated to cooperate with the investors in promoting the film. Were they trying to breach the contract?

Seeing that Guo Jiajia had elevated the issue to the level of a contract, the crew had no choice but to reshoot the promotional material as required.

Initially, they thought Guo Jiajia was just a pretty face, a mere decoration. They didn't expect that during the filming of the promotional material, Guo Jiajia's vision would immediately change their perception.

Guo Jiajia had been low-key before, and no one had recognized her talent in this area.

When Guo Jiajia presented her promotional plan, the entire crew was amazed.

First, Guo Jiajia proposed finding singers to produce promotional albums and preparing three high-quality promotional videos.

Second, Guo Jiajia used her connections to invite guests like Andy Lau to a chat show, asking them to talk about their ideal "Zixia Fairy" and cheer for "King of Comedy."

Third, she demanded that the crew members be dispersed, with their schedules packed to the brim. Stephen Chow almost fainted. Tianxing Investment Company was too ruthless; they treated the crew like beasts of burden. To use Zhang Tianxing's words, even the donkeys on the production team wouldn't work so hard. Everyone had to speed up; if the box office was satisfactory, they would split the profits on the spot!

This series of actions left everyone dumbfounded. What was promotion? This was promotion. Previous promotions were just child's play. Moreover, those three promotional videos were all superior to the promotional materials of their competitors.

They even had the strength to compete for the MW Golden Award, and it was all just to promote "King of Comedy"!

The heat of "King of Comedy" quickly rose, and at the same time, advertisements began to appear everywhere.

If you're going to do something, do it best, even if it means losing money.

"King of Comedy" is coming with great momentum. I wonder if it's good.

"A biographical film made by a box-office poison? What's there to see? It's bound to be a failure."

"I watched the trailer, and I feel like I owe Stephen Chow another movie ticket."

"Wake up, we've already paid for the movie tickets. If it's good, we'll watch it; if not, we won't. But I feel that with Stephen Chow's acting, there won't be any significant breakthroughs."