"The purchase price is ten yuan per jin, and the retail price is fifteen! Each pack of bait gives you and the distributors a five-yuan profit!"
"If the sales volume increases later, I can reduce my costs further, and we can negotiate the price again!"
"Okay! But there's one last bold request.
Can you... give me the exclusive agency rights for the Rice for Making Wine?"
The owner of Xinda Wholesale was very satisfied with a five-yuan profit per pack of Rice for Making Wine. After all, earning even one yuan per pack was considered good.
Even if the wholesale and distribution profit is shared evenly, one can still earn two and a half yuan. As a fast-moving consumable sold daily, a 25% profit margin is already quite decent.
"Of course! As long as you sell, I won't grant another dealership! If you sell in W City, you're the city-level exclusive agent!
If you can distribute nationwide, then you'll be the national agent! We can sign a formal cooperation contract!"
This kind of win-win cooperation was perfectly clear in Zhang Yang's mind as he gave a clear promise!
"Alright! Let's settle the exclusive agency rights like this! I have a hunch that this Rice for Making Wine will be a hit product! I have many co-op partners from other regions too, so let's work together and make money!"
"No problem!"
…
Hanging up the call, Zhang Yang excitedly pumped his fist.
Starting is always the hardest part, but the sales of the Rice for Making Wine finally opened up.
Wholesalers were cautious with the new bait product, as there's a lot of similar stuff available.
Since they chose to place an order, it means they have initially approved of the product's effectiveness. The potential for continuous future orders is very high.
For six hundred packs of Rice for Making Wine, at ten yuan per pack factory price, it's six thousand yuan, and Zhang Yang can net a profit of four thousand two hundred yuan with seven yuan gross profit per pack.
As long as sales go well later, the revenue from this single product will continuously flow in.
Zhang Yang had absolute confidence in the product's effectiveness; those who tried it would have an extremely high repurchase rate. Despite the poor fishing conditions in the Wen River, the store still had considerable sales of Rice for Making Wine every day, which was the best proof.
…
At seven in the evening, feeling relaxed, Zhang Yang hummed a tune as he returned home. His parents were back, waiting for him to start dinner.
After dinner, Zhang Yang didn't return to his room as usual. Instead, he held a "family meeting."
"Dad, I want to discuss something with you!" Zhang Yang said seriously.
"Discuss something? What is it? Spit it out; why so serious with your old man?" Zhang Guofu chuckled at his son's formal demeanor.
"The Rice for Making Wine I've been selling has a big wholesaler at the Guangfeng fishing gear market who got an exclusive agency from me! They'll be selling lots of our Rice for Making Wine!
I can't handle it all alone, and I want you and Mom to help!
If the sales prospects are good, maybe you should quit your construction site job! I'll pay you a salary!"
"What does exclusive agency mean? You want me to quit my job to sell Rice for Making Wine for you?" The old man frowned, his tone not very positive.
Even though Zhang Yang had been consistently producing and selling more than ten jin of Rice for Making Wine every day without stopping, in the old man's eyes, it was still just a small hustle.
Quitting a stable job that he's had for many years to make Rice for Making Wine for his son? Letting his son become his boss? The old Zhang found it unreliable.
Zhang Yang patiently explained, "Exclusive agency means all the products produced in my hands are managed and sold by him. If anyone else wants our Rice for Making Wine, they can only buy through him!
He has distribution channels, and shops like ours always purchase from wholesalers! I provide the product, and he takes care of distribution; it's mutually beneficial cooperation!"
"How much can you sell? If it's not much, your Mom and I can help in our spare time without needing to quit the job!
In a few days, it'll be October, which is the busiest season for the construction crew. This year, the foreman just raised my salary, so quitting now doesn't make sense!"
"Yangyang, your dad's foreman treats him well, you can't just quit like that!" his mother added.
Hearing his parents talk about their meager wages tugged at Zhang Yang's heartstrings.
The kindness others show him, he remembers tenfold, showcasing the simple and honest nature of his parents.
"The first order of Rice for Making Wine is six hundred jin! The money has already been transferred to my bank account! The selling price is ten yuan per jin, and I can earn more than four thousand yuan profit from the first batch!"
"Six hundred jin? That much?"
Upon hearing this number, old Zhang exchanged glances with his wife, a bit surprised.
Zhang Yang nodded and continued, "Currently, the wholesale sales channels are in a stage of promoting and distributing new products, initially attracting customers who are brave enough to try new things.
If market feedback is good, leading to more fishing gear shops stocking, there'll be a rapidly developing phase of explosive growth in orders!
The fishing gear industry's peak season is also in September and October, and wild carp fishing can extend until the end of November before the freeze.
Working on construction sites is a high-risk, physically demanding job. As you grow older, it's better to quit and help me! The rice soaking formula needs to be kept secret, and I honestly don't trust hiring outsiders!"
A single "I don't trust outsiders" completely dispelled the old man's worries.
Although his son isn't old, he's been quite stable these past six months.
The fishing gear shop's business was good, and his interpersonal skills and work demeanor improved, no longer resembling the reckless youth that ignored everything.
"Alright! I'll temporarily oversee production for you, and if it becomes too busy later, I'll consider quitting," Zhang Guofu agreed.
"Alright! I'll follow your lead!" Zhang Yang nodded, relaxing.
He was just afraid his father wouldn't agree, and once he did, it was only a matter of time.
Having settled things with his parents, Zhang Yang then started thinking about future development.
With his current small-scale corner-shop style production, once it grows larger, it can't sustain this way.
A mature fishing gear brand must have basic production licenses, tax compliance, and trademarks ready.
Zhang Yang envisioned a long-term plan; even though the current scale is small, short-term needs are lacking.
Any delay won't change the inevitable; it's better to set up the framework from the beginning, so when the time comes to scale up, all procedures are ready, preventing future complications.
With this consideration in mind, Zhang Yang sought advice from old Zhao, who's familiar with these affairs.
Old Zhao consulted his friends and suggested registering the Rice for Making Wine trademark first.
Individual businesses have certain limitations on taxation and subsequent development, so establishing a limited liability company directly would be better.
It only requires hiring a part-time tax company to handle the accounts, which can be done for a few thousand yuan a year.
After over twenty days of preparation, Zhang Yang successfully registered Mingyang World Fishing Gear Co., Ltd. and obtained the trademark for Mingyang Secret Divine Rice.
By mid-September, just as Zhang Yang anticipated, Xinda Wholesale's average daily shipment volume for the Rice for Making Wine had reached three hundred jin.
With stable shipments, Zhang Yang made a new decision.